The daily example that international capital, investors or Israeli companies themselves continue to invest in Israel. They do not run away because some left-wing hysterics believe that Israel is sinking into dictatorship since the members of the Supreme Court will soon be determined by the Knesset – instead by an opaque body – and the legislature will get the last word, so as in all western democracies.
The Israeli-founded unicorn ‘OpenWeb’ with a said market valuation of about $1,7 billion makes one acquisition after the next. Yesterday ‘OpenWeb’ announced the acquisition of ‘Jeeng’, an Israeli startup. Not likely, if ‘OpenWeb’ is convinced that Israel will turn into a dark fascist state.
The press release said: “OpenWeb, the community engagement platform serving over 1,000 leading publishers, today announced it has acquired the proprietary audience management platform Jeeng. The acquisition strengthens OpenWeb’s ability to create one-to-one relationships with millions of users. It is the latest milestone in the company’s rapid expansion of tools designed to connect brands, advertisers, and publishers to audiences whenever and wherever they’re online.
Jeeng supports 150 million unique monthly visitors and over 650 publishers, including VICE Media, The Atlantic, Crain’s, HarperCollins, and Vox Media, helping them more effectively build relationships with readers across multiple channels with hyper-personalized messaging. Using AI technology, Jeeng leverages first-party data to deliver highly effective content tailored to users’ interests across email, push, and other channels.
The acquisition of Jeeng’s proprietary solutions will allow OpenWeb to expand its base of over 100 million active users and 1,000-plus publishers. The world’s Top publishers, including The New York Times, Hearst, Yahoo!, Penske Media Corporation, and News Corp, rely on the B2B2C platform to help them host healthy online conversations and build thriving communities.”
JMP Securities served as Jeeng’s financial advisor in the transaction. The acquisition is the third within 12 months for OpenWeb. In January, the data company purchased Hive Media for $60 million, adding expertise and resources to enhance its ability to build new, innovative products to empower publishers’ relationships with their audiences. In April, it acquired ADYOULIKE, a global advertising platform, for $100 million. Most recently, OpenWeb raised $150 million in Series F funding, bringing its total valuation to $1.5 billion.
Jeeng’s 60+ employees will be integrated into OpenWeb across New York City and Tel Aviv offices.
VonNaftali/מנפּתלי/ByNaftali 