It sounds a little bit contradictory and also in need of explanation: A job platform to attract employees from Generation Z. The big question – as raised by some experts – may raise is, whether Generation Z, as portrayed in the colorful magazines, wants to work at all.
Questionable is also, if sociological labels like ‘Generation Z, X or Y’ are valid categories at all and not more fancy PR-categories. Be it as it may, the approach to deploy videos as the ‘new CV’ for job applications is innovative and has potential. To be young and pretty is clearly an advantage and may raise questions if such a media format is biased.
“By 2025, Gen Z will make up 27% of the workforce according to a recent report by ManpowerGroup. The report finds that 88% of Gen Z workers say the pandemic has affected what they want from their job. With workplace culture and meaning ranking highly among top reasons Gen Z candidates choose to work for an organization, companies are being forced to find new ways to attract and engage Gen Z candidates.
myInterview, said to be one of the global leader in smart video interviewing software, announced that the company has secured an $11m Series A funding round. This funding will allow myInterview to expand its product offering to meet the growing demand from leading brands for recruiting solutions that help better attract and engage talent on scale.
myInterview’s Series A investment round was led by the company’s existing investors Aleph and Entrée Capital and new investor Jesselson Capital, and included participation from SeedIL Ventures, Digital Horizon and Ocean Azul Partners.
The myInterview platform already helps over ten thousand companies connect with candidates in a more personalized way by leveraging smart video capabilities to create a more human-centric candidate experience. myInterview’s customers include 7-Eleven, Ocado, Goodwill and Six Flags, and the solution has facilitated over 7 million candidate interviews on its platform.
Employers can leverage an automated and AI-augmented framework to continually identify and attract qualified staff with reduced time-to-hire cycles of up to 70%. The solution also includes team collaboration, workflow management and reporting capabilities, enterprise-grade security and seamless integration with traditional application tracking systems (ATS) and other existing HR applications.
With unprecedented attrition levels among Gen Z employees, myInterview is currently experiencing strong traction among organizations using its platform for recruiting frontline and customer-facing staff, especially in the retail and hospitality verticals.”
based on press release from myinterview, selected as relevant and shortend and regrouped by VonNaftali. Introduced/teaser by VonNaftali.