The daily business news contradicts the left’s lie that investors and international, global companies are avoiding Israel and Israeli companies. On the contrary: More and more companies sign huge service contracts, win investors, and raise pre-seed and investment rounds en suite. Obviously, they trust the judicial system of Israel and its coming reforms.
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Meala FoodTech, a start-up from Haifa, is one example out of an abundance of examples. Meala was founded in 2021 by product innovation specialist Hadar Ekhoiz Razmovich; Tali Feldman Sivan, PhD, a serial entrepreneur and business strategist; and Liran Gruda, CIO and culinary chef. The start-up Meala FoodTech, Ltd. is a developer of a functional protein platform. The company announced today the close of $1.9M in pre-seed investment.
The round was led by The Kitchen FoodTech Hub, part of The Strauss-Group and DSM Venturing (the corporate venture arm of the Dutch multinational Royal DSM); with the participation of Milk & Honey Ventures, specializing in alt-protein investments.
The start-up wrote in its press release: “Meala’s multi-functional proteins vastly improve the texture of meat alternatives to more compellingly mimic the organoleptic qualities of real meat and deliver a more full-bodied flavor.
Meala’s proprietary platform creates functional proteins designed to be used as binding and gelling agents thanks to their superior water retention capabilities. The platform enables formulators to boost meat analogues with better nutritional value and functional properties using a short list of ingredients as in real meat.
“We are excited to complete this investment round with the support of leading investors,” notes Hadar Razmovich, CEO and Meala co-founder. “This achievement reflects the investors’ trust in our technology and R&D team of experts. “There is a significant need in the plant-based industry to effectively reduce undesirable ingredients and clean up labels. This investment will help us get closer and faster to the market, better address the companies’ specific needs and provide affordable, smarter solutions.“